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What is Get Out?
GO! features four seasonal events to give kids 12 and under a chance to win great rewards, just for getting outside and being active.

The seasonal events are reminders that it's important to get outside and be active all year long. Held at fun Madison-area locales, all GO! Get Out events are based on active participation that gets kids moving. We'll give away a variety of cool prizes at each one, and kids are automatically entered to win by showing up and taking part.

Why Get Out?
Encouraging our children to lead active lifestyles is one of the most important ways we can fight childhood obesity.

• The prevalence of childhood overweight and obesity has more than tripled in the last 20 years, with now approximately 30% of children overweight and 15% obese.
• Overweight children with at least one overweight or obese parent are reported to have a 79% likelihood of overweight persisting into adulthood.
• And more than 30 medical conditions are associated with obesity, having a health care cost in the U.S. estimated to be $102.2 billion.